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How To Create A Social Media Calendar For Your PT Clinic
Managing your physical therapy clinic’s social media can be overwhelming, especially if you’re a small team handling many platforms. Luckily, planning helps make things easier for everyone. So, today, I’m…
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How to Manage Multiple Social Media Accounts
Because of your PT clinic, you and I share the struggle of needing more hands to handle the day-to-day needs of a growing brand. That,...
Read MoreThe Social Media Planning Cycle | The Power Of Flexible Plans
Here’s a fact for you: More than 9 out of 10 businesses, including physical therapy clinics, have moved their commerce efforts to social media. Clearly, you...
Read MoreWhy Is It Important for a Company to Identify Social Media Marketing Goals?
According to Statista, 67% of marketers agree that the most difficult part about social media is evaluating the effectiveness of their campaigns — and we agree....
Read MoreThe 3 Pillars of Social Media
Ask different social marketers what they consider most important to social media campaigns and each one will give you different answers. To us, there are...
Read MoreWhat Is a Social Media Value Chain?
Otherwise known as the social media funnel, the social media value chain is, quite simply, the process of turning your general audience into leads and...
Read MoreHow Social Media Has Changed Marketing
Marketing has evolved from print ads, billboards, and TV/radio to more modern digital marketing methods. But the question remains: How has social media changed marketing?...
Read MoreHow Social Media Impacts Brand Awareness | 11 Tips, 5 Metrics
We’re going to keep it real with you. Building brand awareness isn’t easy. But, as you likely know, it’s necessary to develop if you want...
Read MoreSocial Listening: What Is It? Can It Help PT Clinics Find Leads?
If you’re a small business like us and you want to compete with the big boys, you’re going to want every advantage you can get....
Read More15 Reasons Why Social Media Marketing Efforts Fail
Social media marketing is a powerful tool that helps businesses reach more customers, increase brand awareness, and drive sales. However, many of them also fail...
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